St. Joseph’s Health (HCP)
social ✩ digital ✩ email ✩ print ✩ leave-behind
Healthcare provider (HCP) to healthcare provider (HCP) referral campaign
Primary focus on robotics and oncology referrals
Trailer for provider-to-provider discussion (:15)
click image to view digital brochure
Alternate teaser for oncology discussion (:15)
email 1 of 2—drive to informational video
email 2 of 2—directing physicians to PDF read-through